SEO is one of the most important ingredients for online business success because it’s in charge of the top search engine rankings all businesses desire. Social signals, back links, keywords, competition research and penalties are some of the most important elements that make it complex. Fortunately, there are numerous free SEO tools out there which

In April 2012, Google changed the SEO game forever by introducing the Penguin update, an algorithmic change that attacked perceived low quality links and the websites they pointed to. This caused many websites to drop for rankings that they had previously owned and caused catastrophic traffic losses for websites, crippling businesses in the process. And

Many SEO’s believe there are unique and specific reactionary steps that can be taken to remedy the effects of each individual google algorithm update. While this may be true to a minor degree, the fact remains; this is simply not the best overall SEO approach. Google is updating its algorithm constantly (some estimates count nearly

Search Engine Optimisation is set to face new challenges in 2013 as Google’s Panda and Penguin algorithms continue to put pressure on sites to avoid spam linking, instead focusing on high quality content and linking from authoritative sources. Domain Authority, a metric developed by SEOMoz, is becoming more important as a way of measuring domain

In today’s SEO landscape, link building is a long-term strategy that requires a forward-thinking battle plan. There was once a time when link building was a short-term strategy, where “get link rich quick” schemes ruled the day. Link-building was about quantity and rapidity, getting as many links as quickly as possible with the hopes of

If you are very keen on any web related news, then the term ’user experience’ is not new to you. Everybody talks about user experience from online gaming companies to the social networks, from e-commerce owners to those who shop online and many others. For years, Google has taken initiatives towards a better user experience.

A convincing SEO content is not about how purposefully you place keywords in the article, although it is not about highlighting keywords or putting hyper-links on sites. These kinds of activities will optimize the standard later. The main aspect of optimizing content is to make a masterpiece that gets high number of links from external

Forget for a moment everything you know about how Google ranks content. Put yourself in the shoes of a person who has the task of classifying the results. A result is clicked often, but most of the time the user remains on the page for a few seconds, comes back on the SERPs the search

The goal of an SEO expert is to improve search engine optimization aspect for dynamic content management programs and Joomla websites. He/she gives SEO advice for web designers, website owners, and webmasters of web sites. SEO is a custom-made set of actions executed in a page-by-page manner to suit a web page’s specific goals. SEO

With new SEO companies popping up everywhere, some of there are bound to be less than the real deal. How can you tell the good from the bad enough to make an informed decision? Here are five things to avoid when selecting the SEO agency that’s right for you: Paying Too Much or Too Little