2013
Keeping Your Business Card Relevant In the Digital Age
- April 29, 2013
- Posted by: Vishal Shah
- Category: Optiinfo
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(Image from – Dave Parker) Business cards have always been an essential component of any business relationship. But, as technology has changed, and many elements of today’s operations have turned paperless in favour for digital, does this mean the death of the business card? And just how can the humble business card adapt in the
How an SEO E Commerce Company Helps Businesses
- April 27, 2013
- Posted by: Vishal Shah
- Category: SEO
Businesses in the present times are highly dependent on SEO e commerce services since they are highly beneficial for all sorts of organizations in the short and long run. The sole purpose of any business website is to promote the products and services on it. However, promoting websites is not as easy as it looks
Measuring the value of promotional products
- April 26, 2013
- Posted by: Vishal Shah
- Category: Online Marketing
Attention, attention, read all about it! Promotional marketing is going to new heights with advertising products. It’s no longer the 1900s when newspaper boys shouted headlines from the street corners. Marketing strategies have changed since then byincorporating other advertising platforms. Stop the presses and reevaluate the marketing strategy for your business to get the most
eCommerce Shopping Carts for Small Business – Open Source or Bespoke
- April 26, 2013
- Posted by: Vishal Shah
- Category: Online Marketing
Any small business that wants to begin selling products online needs to have an effective and reliable shopping cart system in place. A good eCommerce shopping cart will enable a business to display its products attractively and process payments quickly and securely. However, choosing the right solution is not always straightforward, especially for businesses with
Fatal Marketing Blunders to Avoid
- April 25, 2013
- Posted by: Vishal Shah
- Category: Online Marketing
We may be able to recognise someone else’s marketing blunders, but how good are we at recognising our own? Here are five fatal marketing blunders to avoid. Not having a digital content strategy Having a digital content strategy is integral to your marketing strategy. By not implementing one, you are committing one of the deadly
Call to Action: How To Create Eye-Catching Banners
- April 23, 2013
- Posted by: Vishal Shah
- Category: Optiinfo
Your call to action means very little if you do not have everybody’s eyes looking at it. A call to action statement could be the most beautifully crafted piece of marketing text since Dominos change the face of the Pizza industry with their tag line, “Your pizza in 30 minutes or its free.” Yet, if
4 Latest Website Design and Development Trends of 2013
- April 23, 2013
- Posted by: Vishal Shah
- Category: Web Design
The field of website design and development has been undergoing continuous changes. The kind of designs that appealed to the web visitors even few years back are on the verge of becoming obsolete. On the other hand, designers and developers are constantly on the lookout for techniques and strategies that can offer the websites with
Top 7 Apps for Web Developers
- April 22, 2013
- Posted by: Vishal Shah
- Category: Mobile Application Development
Let’s be honest for a minute here: web design can be really hard work. A lot of the work you need to do is incredibly time consuming as well. This means that if you’re working by yourself, you can end up sinking all of your time in busy work. Since that’s hardly ideal, you can
Android Development: For Starters
- April 22, 2013
- Posted by: Vishal Shah
- Category: Mobile Application Development
What is Android? It’s a phone and tablet operating system made by Google, and the world’s no.1 mobile OS. It’s the background software that makes your touchscreen device usable and allows you to load apps. Launched in 2007, the first Android phones arrived in 2008. Android Versions The Android OS is being constantly improved, so
7 SEO Tips for Small Businesses
- April 22, 2013
- Posted by: Vishal Shah
- Category: SEO
Search engine optimization is the cornerstone of successful online marketing. For small businesses that are just starting out, it’s imperative for them to include SEO as an integral part of the plan. So if you’re in need of some SEO pointers to get your site a higher ranking as well as better web traffic, then